How to Start Lip Balm Making Business at Home

Introduction to how to start lip balm making business at home: In the winter, the lips are particularly sensitive. During the winter, most of us are forced to use lip balm due to dry and chapped lips. Because our lips, unlike other areas of the skin, lack sebaceous glands that create natural oils to moisturize the skin, they get dry as a result of a lack of moisture. Lip balms are also useful in the summer as sun protection, reducing dryness, and preventing UV rays.

Chapped lips are not a pleasant experience for anyone. They are annoying and they can be painful at times. Lip balm comes to the rescue, providing hydration and protection from the elements. Using lip balm, whether you’re a woman or a male, can make the difference between a stressful day and a relaxing day.

How to Start Lip Balm Making Business at Home
Image Source: Pixabay

According to statistics provided in a report by the United States Public Interest Research Group Education Fund, 81 percent of women and 39 percent of men use lipstick or lip balm products. Not to mention the fact that natural skin care products, especially those for lip care, have seen a surge in popularity in recent years.

So, what does this all imply for you? You may see a clear commercial opportunity in lip balms as an entrepreneur. For starters, you have a male and female target population to pursue. Furthermore, consumer desire for natural products gives a clear focal point for both production and marketing. But where to begin and which way to proceed? In this blog, you can learn what actions you need to take to start your own lip balm business.

How to start lip balm making business at home, uses, Composition and preparation, procedure to make lip balm, step by step process, marketing strategies

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Lip balm making business
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Uses of lip balm

  • For dry lips: Lips crack in the winter due to a lack of humidity and in the summer due to sun exposure.
  • For chapped lips: In the winter, if you don’t take care of your dry lips, they will become chapped or flaky.
  • Soft look: Lip balm makes the lips smoother, which improves the overall appearance.
  • Color: Tinted lip balms make lips look gorgeous and can be customized to meet your needs for specific images.

Natural goods are gaining popularity around the world, and several DIY cosmetics are becoming increasingly fashionable. “How to make a lip balm” is a popular internet search term that refers to natural homemade cosmetic treatments. Let’s have a look at how this natural lip care product is made.

Composition and preparation of different types of lip balms

1. Rose lip balm

Ingredients: Cocoa butter, Castor oil, infused rose oil, beeswax(derived from the honeycomb of bees) vanilla extract, and powdered alkanet root

Process:

  • Using a double boiler (a smaller pot inside a larger one for boiling water; the ingredients in the smaller pot use the steam) melt 1 tablespoon (tbsp) of beeswax.
  • Mix well after a while, then add castor oil (1/2 tbsp), rose oil (3 tbsp), and cocoa butter (1 tbsp).
  • To add fragrance and colour, add 1 teaspoon (tsp) of vanilla extract and ¼ tablespoon (tbsp) of alkanet root for color. 
  • Put the mixture in the refrigerator for a while to set after it has cooled. Transfer the mixture to a container (tube, tin, or glass).
  • You are now ready to use the balm.

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Rose lip balm
Image Source: Pixabay

2. Chocolate mint lip balm

Ingredients: Pellets of beeswax, peppermint oil, Cocoa powder, almond oil.

Recipes for Lip Balm and Lip Gloss: Make your own lip balm by following these recipes. The recipes below can be made by following the standard procedure mentioned above. Using different combinations of carrier oils and essential oils, you can create your own lip balm flavors.

3. Apricot lip balm

  • Beeswax 1 part
  • Apricot kernel oil 1 part
  • Calendula oil 1 part
  • For every teaspoon of beeswax, add 2-3 drops of vitamin E oil
  • For every teaspoon of beeswax, add 2-3 drops of orange essential oil

4. Peppermint lip balm

  • One part beeswax
  • 2 parts jojoba oil
  • For every teaspoon of beeswax, add 2-3 drops of vitamin E oil
  • For every teaspoon of beeswax, add 2-3 drops of peppermint essential oil

5. Citrus Coconut lip bam

  • Beeswax 1 part
  • Sunflower oil 1 part
  • Coconut oil 1 part
  • For every teaspoon of beeswax, add 2-3 drops of vitamin E oil
  • For every teaspoon of beeswax, add 2-3 drops of lime essential oil

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Composition and preparation of different types of lip balms
Image Source: Pixabay

6. Vanilla lip balm

  • Beeswax 1 part
  • Olive oil 2 parts
  • Add 2-3 drops of vitamin E oil for every teaspoon of beeswax
  •  Add 2-3 drops of vanilla extract for every teaspoon of beeswax

7. Mandarin nutmeg lip balm

  • Beeswax 1 part
  • Olive oil 1 part
  • Sunflower oil 1 part
  • For every teaspoon of beeswax, add 2 drops of nutmeg essential oil
  • For every teaspoon of beeswax, add 2 drops of mandarin essential oil

8. Lavender lip gloss

  • 1/2 teaspoon vegetable glycerin
  • 1/4 teaspoon sunflower oil
  • 1 drop lavender essential oil

Mix the ingredients together well and fill a lip gloss tube with the mixture using a pipette or liquid dropper.

9. Peppermint lip gloss

  • 1/3 teaspoon vegetable glycerin
  • 1/2 teaspoon olive oil
  • 1 drop peppermint essential oil

Mix the ingredients together well and fill a lip gloss tube with the mixture using a pipette or liquid dropper.

Procedure to make lip balm

  • Use a stove, microwave, or boiler to melt the beeswax pellet;
  • Add 1 tsp cocoa powder while stirring;
  • Stir in a few drops of peppermint oil and 2 tablespoons almond oil;
  • Allow the mixture to cool for a while;
  • Fill a suitable container with the lip balm and refrigerate;
  • Your lip balm is ready and you can use. 

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Procedure to make lip balm
Image Source: Pixabay

Step by step process to make lip balm making business

  • Place the beeswax in a stainless steel container and melt it;
  • When the beeswax is half melted, add 1 tablespoon coconut oil and a few drops of honey;
  • Using 1 tsp of vitamin E oil (or by crushing two capsules of vitamin E) stir the mixture well.
  • The mixture must be allowed to cool;
  • Add the mixture to a container and place it in the refrigerator;
  • The lip balm is now ready for use.

How to start lip balm business from Home

There is exponential growth in the beauty industry, including luxury labels, established brands, and specialized formulas made by beauticians, as well as homemade alternatives. A business plan is the first step in starting a lip balm business from home.

1. Business plan for starting lip balm making business

Products and raw materials, planned quantities, equipment and infrastructure needed, packaging, pricing, and marketing methods are usually included. The other essential components are profitability and funds availability.

Even if you do not approach banks for funding initially, a business plan serves as a reference document.

2. Operational details for lip balm making business

  • Finalizing the place: It would be best to designate a separate area for your business on your property
  • Name: Decide on the name of your venture and the brand name for your product. 
  • Registration of your business entity: A sole proprietorship or a partnership can be started. 
  • PAN card: This should be in the name of the business firm
  • Bank account: Set up a separate account in the name of the firm
  • Trade license: Get your business registered with the local authorities
  • Compliance/registration under the Drugs and Cosmetics Act: If you are starting a home business, it is not mandatory to register, but it gives you an advantage in marketing. Your brand will gain credibility if it is compliant, and consumers will view it as a standard.
  • Other certifications: The next step after starting your business is obtaining quality and BIS certifications; all of these certifications will enhance your marketing.
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3. Equipment required for starting lip balm making business

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Make a list of the necessary equipment, including heating machines, mixing tanks, rollers, molds, refrigerators, weighing scales, and packaging containers. Make sure they are obtained from reliable sources as well.

4. Raw materials required to start lip balm making business

Make sure to source raw materials from reputable firms according to your production plans and estimate the minimum inventory level. It’s a good idea to have at least two varieties of lip balm available.

5. Number of employees to hire

The business of homemade items is generally self-directed; depending on the size of the business, you may decide whether you need support staff.

6. Marketing and sales 

Working out market-indexed pricing and determining sales channels for local stores, beauty care outlets in malls, and online sales are the critical area of your business that can lead to success.

Start a website, identify potential consumers using digital tools, and plan a marketing campaign with professional assistance. Even though the campaign may cost a lot at the outset, it will repay you with a high return on investment.

You can market your product by using in-store displays and other measures such as free samples, bundled offers, and similar ones.

7. Financial arrangements required to start the business

Including the initial promotion costs, a reasonable scale of business requires an investment of Rs. 5 to 6 lakhs. Therefore, you may expect an average return of approximately 30%.

Tips to make home lip balm business

  • Standardization: When you venture into commercial activity, you need to standardize your products (quality, quantity).
  • Quality: Businesses require tight control over their products.
  • Packaging: Modern marketing relies heavily on packaging. Poorly packaged items are perceived as defective products by customers. Hence, use packaging that is market-driven.
  • Distribution: Today’s competitive market makes it difficult to find the best sales channel for your product. There must be enough pre-launch effort and planning put into finding the right channel mix, as a product can fail without proper distribution.
  • Eucalyptus lip balm and hygienic lip balm on a light grey background

Marketing strategies to promote your lip balm product

Last but not least, you must market your products so that potential customers can find you. Post on social media and use Google and social media ads. You can display your lip balm on visual platforms like Instagram and Pinterest.

Additionally, you can supplement your online marketing with in-person outreach. Take advantage of local markets and fairs. Your booth or stand should be visually stunning in order to attract visitors and sell your products directly to them; you should also encourage them to follow you on social media to encourage repeat business and referrals to their family and friends. 

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How to start lip balm business from Home
Image Source: Pixabay

Taking the steps above can make starting a successful lip balm business much easier. Don’t rush into creating a lip balm that customers will love. Take your time.

Conclusion

There are many families in India that use homemade lip care products. Aside from being useful, homemade products do not have the ill effects associated with many chemical ingredients found in cosmetics.

Lip balm entrepreneurship is not difficult at all. However, as an entrepreneur, one must be mindful of the primary mandates of business as regards product quality and marketing.

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