How to Open an EV Charging Station in Australia: Business Plan, Setup Cost, Profit, and License/Permit

Electric vehicles (EVs) are increasingly popular in Australia. Electric vehicles are becoming increasingly popular, and as technology improves, more people are switching from gasoline-powered cars to electric ones. Starting an EV charging station in Australia can be a great method to make money and help reduce emissions. 

How to Open an EV Charging Station in Australia
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How to open an EV charging station in Australia

Scope of EV charging station business in Australia

  • It will depend on the type of business you want to set up. If you’re starting a new business, you’ll need to generate customers by marketing your business and promoting your services. You can do this through online channels such as social media and your website.
  • Once your business is up and running, you’ll need to manage it effectively to maintain profitability. This includes monitoring customer usage patterns, managing staff, and keeping track of maintenance and repairs. The scope of the EV charging station business in Australia is quite large. With over 12 million registered vehicles on the road and a growing number of electric vehicles (EVs) sold each year, there is a large potential market for EV charging stations.
  • There are currently around 1,500 public charging stations in Australia, with the majority located in metropolitan areas. However, there is a significant lack of infrastructure in many parts of Australia, particularly in regional and rural areas. 
  • EVs need to be charged to have enough power to continue to run. EV charging uses EV charging equipment to deliver electricity to the car’s battery. An EV charging station taps into the electrical grid to charge an EV. The technical term for EV charging stations is electric vehicle supply equipment (EVSE). EVs produce zero emissions, so by owning an EV charger, you’re helping to reduce pollution and improve air quality. 
  • To open an EV charging station, you will need to research, create a business plan, find a suitable location, apply for any necessary permits or licenses, and start promoting your business. However, if done correctly, an EV charging station can be profitable while contributing to a better environment in the long run.

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EV Charging Display
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Equipment required to start an EV charging station in Australia

  • An AC charger 
  • A DC fast charger 
  • Cables and connectors for both AC and DC charging
  • A site with good access to the electrical grid
  • A three-phase power supply
  • An internet connection 
  • Appropriate signage 

Business plan for an EV charging station in Australia

  1. Before opening any business, it’s important to research and understands the industry you’re entering. This is especially true for an EV charging station, as the industry is still relatively new. Furthermore, the specific regulations regarding EV charging stations can vary from state to state. So be sure to check with your local government to see what regulations apply in your area.
  2. Decide whether you want to open a public or private charging station. Public stations are open to anyone who wants to use them, while private stations are only accessible to people with a membership card or other forms of access.
  3. Once you’ve decided on the type of charging station you want to open, you’ll need to obtain the necessary permits and approvals from your local government. This can be a complex process, so it’s important to research and ensure you have all the required documentation before starting.
  4. After you’ve obtained the necessary permits, you’ll need to purchase or lease the land where your charging station will be located. Once again, this is a complex process with many factors to consider, so it’s important to get expert advice before making any decisions.
  5. Your business plan should include all the costs associated with setting up and running your charging station. This includes the cost of equipment, installation, permits, and marketing. You’ll also need to think about how you’ll generate revenue. Many EV charging stations charge by the hour or by the kilowatt-hour. 
  6. Once you’ve secured the land for your charging station, you’ll need to install the chargers themselves. Again, this process can vary depending on the charger you’re using, so it’s important to consult with an expert before beginning.
  7. Finally, once your chargers are installed and operational, you’ll need to promote your new charging station to potential users. This can be done through traditional marketing channels such as advertising or newer methods such as social media marketing.

Factors that will define the demand for EV infrastructure in Australia

  • The first step is to find a suitable location for the charging station. It’s important to consider things like foot traffic, parking availability, and proximity to other businesses or amenities when choosing a location.
  • Once a location has been selected, the next step is to apply for any necessary permits or approvals from the local government. Again, this can vary depending on the state or territory where the charger will be located, so it’s important to check with the relevant authorities before proceeding.
  • Then, purchase or lease the equipment needed for the charger. This includes things like the actual charger unit, cabling, and signage.
  • Once the equipment has been installed, it’s time to promote the charger to potential customers. This can be done through online listings, social media, marketing, or any other method that gets the word out about the new charging station.

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Electrical Vehicle Charging
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What is the profit margin for EV charging stations in Australia?

The profit margin for EV charging stations in Australia is quite high. This is because it can generate a consistent revenue stream with the right location and marketing. The average profit margin for an EV charging station in Australia is around 50%.

License/permit to start an EV charging stations business in Australia

The Australian government has supported the uptake of electric vehicles, offering several incentives to encourage Australians to switch to EVs. Setting up an EV charging station in Australia can be a great way to promote sustainability, help bring down emissions, and provide an essential service to drivers with electric vehicles. To open your EV charging station, you must obtain the necessary license from your state or territory government, meet safety regulations and comply with electrical standards. 

Time to build an EV charging station in Australia

Building an EV charging station in Australia takes approximately 4 to 6 weeks. However, this timeframe may be subject to change based on the specific location and conditions of the site.

Tips to be successful in the EV charging stations business in Australia

  • Firstly, it is important to research the Australian market for EV charging stations. This will give a good idea of the level of demand and where the best locations for your station would be.
  • Once you have decided on a location, you must apply for planning permission from the relevant authority.
  • Once planning permission has been granted, you can begin installing your EV charging station. This will involve working with an electrician to connect your station to the grid and install any required signage.
  • After your EV charging station is up and running, it is important to promote it to potential customers. 
  • EV charging stations must be in high demand near shopping centers, workplaces, or tourist attractions.
  • Before building your EV charging station, you may need to obtain planning approval and a construction permit.
  • Your EV charging station must be connected to the electricity grid to function. This will require a connection application and an inspection by your local utility company. Once everything else is in place, you can install the EV chargers at your chosen location.

Considerations for opening an EV charging station in Australia

  • Choose the right EV charging station for your business. There are many EV charging stations, so it’s important to research and find the one that best suits your needs.
  • Install the EV charging station in a convenient location. Employees will want to be able to charge their cars quickly and easily, so it’s essential to choose a spot that’s close to parking areas and easy to access.
  • Finally, you’ll need to ensure that your EV charging station is properly maintained. This includes regularly checking the equipment for damage and ensuring that the charging cables are in good condition. With a little planning, your EV charging station is installed safely, conveniently, and properly maintained.

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Types of EV charging stations in Australia

Level 1 – These are the most basic type of EV charger and are generally slower than other types. A cable supplied with the EV plugs into a 10-15-amp, single-phase power point, giving you a range of 10-20km/h when plugged in. 

Level 2 – A public AC charge point in a shopping center or car park and a standard household AC “wall box” charger (which can be powered by renewable energy, such as solar) in your home are both Level 2. These dedicated EV chargers can charge at rates up to 7kW. Expect to get around 40 km/h of range, which should be enough to cover your average daily usage and fully charge your EV overnight. 

Level 3 – Commonly called “fast chargers” or “superchargers,” these are specialized DC chargers that operate at power levels from 25kW to 350kW. DC chargers deliver electricity much faster than AC chargers, commonly found in commercial premises, car parks, and roadside locations. Once plugged in, the lower part of this method will add about 150 km/h of range. The top can give you a full recharge in 10 to 15 minutes. Tesla has a network of DC Superchargers in Australia. 

How many EV charging stations are in Australia?

Australia has over 3,000 EV public charging points (2531 standard AC, 470 supercharge DC) to cover 7.692 million square kilometers.

EV charging station setup cost in Australia

The setup cost for EV charging stations in Australia can vary depending on several factors, including the type and size of the charging station, the location, and the electricity tariffs.

  • At-Home EV Charging – Most of the cost of setting up a Home EV Charging station will come from the hardware, ranging from $1000 to $2500.
  • Public AC EV Chargers – Single-port public EV charging station hardware costs range from $1950-$3000, depending on the features and brand of the machine. 
  • Public DC EV Chargers – Hardware costs for a Public DC electric vehicle charging station range from $40,000 to $100,000 per charging station.

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EV Charging
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EV charging infrastructure providers in Australia

Several EV charging infrastructure and hardware providers operate within Australia, including Chargefox, Jet Charge, Schneider Electric, Tritium, EVSE, Keba, EVERTY, NHP Electrical Engineering, and eGo Dock.

Who are the biggest EV charging companies in Australia?

There are a few different companies that you could choose from when it comes to electric vehicle (EV) charging stations in Australia. 

  • JET Charge: It is one of Australia’s leading EV charging station infrastructure providers. They have a wide range of products and services, including home and business installation and public charger deployment.
  • Tritium: It is a global leader in EV technology, with its headquarters based here in Brisbane, Australia. Tritium manufactures a range of high-performance chargers for both home and public use. Their products are used by some of the biggest names in the industry.
  • Evie Networks: It is an Australian company that provides end-to-end electric vehicle infrastructure solutions. This includes everything from charger hardware and software to network operations and customer management. 

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EV Charging Point
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Can a foreigner open an EV charging station in Australia?

Yes, a foreigner can open an EV charging station in Australia. The process is relatively simple, and there are numerous opportunities for foreigners to get involved in the country’s growing EV industry.

Conclusion

Electric vehicle uptake is growing rapidly in Australia as all the car manufactures begin releasing more affordable EVs with ever-increasing ranges. Providing EV charging is a profitable business opportunity. Electric vehicles are more environmentally friendly than petrol or diesel cars and are also cheaper to operate and maintain. And as the number of EVs on the road continues to grow, so does the demand for EV charging stations.

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